HOLBA area
The Heart of London area plays a significant role in the wider London and UK economies.
This map shows the districts managed by HOLBA. A list of streets in the Leicester Square & Piccadilly Circus District can be found in the main menu District map section.

Heart of London districts
The Heart of London area plays a significant role in the wider London and UK economies. Each of our three districts, distinctive in character, is neighbouring, complementary and contributes to the ecosystem of the whole area.


St Martin's
Including Charing Cross Road
Piccadilly & Jermyn Street
Including Green Park station & Regent Street St James’sKey highlights
Hectares of prime London real estate
People live in the area
£10B of worth to the UK economy
% increase of Gross Value Added per worker increased, compared with London’s growth of 6%
Generates £345M in business rates
Boasts a 93.1% occupancy rate for office space and 96.5% for commercial
1.8M square metres of commercial space and 4.1M square feet of office space across over 3,000 units
Employs over 112,000 people, of which over 47,000 are office based, 19,000 are in hospitality and 5,000 are in retail
Global cultural institutions
Attracts over 158 million visitors per year
HOLBA both delivers outstanding day to day front line services that keep the West End clean and safe and importantly also assembles leading experts from across different fields to develop strategies to ensure it will have a thriving future as a world class destination.
TOM ATHRON - CHIEF EXECUTIVE OFFICER
FORTNUM & MASON